300 Tickets and $22k in Two Hours
AB InBev found themselves with 300 tickets to a showdown between the first place San Francisco Giants and second place Los Angeles Dodgers.
Due to an internal scheduling conflict, they weren’t able to attend the highly anticipated matchup.
Rather than letting 300 tickets go to waste, they leveraged TicketManager All Access to list all of their excess tickets at the click of a button. Thanks to TicketManager’s pricing tools, they were able to sell all 300 tickets for the highest possible yield, recouping over $22,000 – all in under two hours.