How Verizon Fulfills Physical Assets for Virtual Events
For many brands and rights-holders, the pandemic not only eliminated live events, it stifled many brands’ ability to engage with target audiences.
Josh Kirwin, Director of Experiential Marketing at Verizon, shared how the brand was able to pivot to virtual events with the help of TicketManager – providing the ability to fulfill merchandise, memorabilia, and other rewards to enhance the overall customer experience.