Posts
- ‘A Perfect Storm’: Why Super Bowl LIV Tickets Will Break the Bank
- ‘Dysfunctional’ Business Model Puts the N.H.L. in Peril, Experts Say
- “Evolution of Sponsorship” Study Finds Anything But
- 10 Signs Your Client Entertainment is Out of Control
- 14 Revealing Interview Questions
- 2014 World Cup Early Exits Could Imperil Bottom Line For FIFA, Advertisers, Retailers
- 2022 Shaping Up as Unique Year for Olympic and FIFA World Cup Marketing
- 2032 Olympics Officials Hold Meeting
- 4 Reasons Companies Don’t Renew
- 4 Ways to Master the Art of Entertaining Clients
- 5 Cold Hard Truths About Company Sports Tickets
- 5 Ways to Get Company Tickets Used NOW
- 9 Ways to Save on Sports Tickets
- A Key Link in the Sponsor-Fan Chain Is Breaking
- A Multi-Legged Barstool Raises Plenty of Questions
- A New Year’s Resolution Each for Properties and Their Partners
- A Partnership Legacy Nearly a Century in the Making
- A Tale of Two Jersey Patches, Seeking Differentiation and Banning the Ban
- AB InBev Olympic Partnership Marks Time of Change in Sports Marketing
- Activation Reserves Mean No More Missed Opportunities
- Advice to FIFA World Cup 2026 Host Cities: Manage Your Expectations
- AI Fan Insights Could Hold Key to Better On-Site Activations
- Airbnb’s Olympic Partnership May Not Deliver Everything It Hoped
- Alabama Ethics Fail: How elected officials get Iron Bowl tickets for face value
- All You Need to Know About Sponsorship You Learned in Kindergarten
- Alternate Broadcasts, Platforms Create New Sports Marketing Opportunities
- Amazon Fan Study Includes Multiple Takeaways for Brand Partners
- Angel City FC Announces TicketManager as Official Ticket Management and Corporate Ticket Re-Sale Partner
- Angel City FC’s Community Investment Sponsorship Model Illustrates Bigger Picture
- Apple and Amazon Are Changing Sports Marketing’s Dynamics
- Are Sovereign Wealth Funds in Your Sponsorship Future?
- As MLB Ponders Centralizing Revenue, Don’t Expect Sponsorship To Be in the Mix
- Aston Villa and BK8: We All Lose When a Bad Sponsorship Deal Is Signed
- Audi’s MLS Extension Continues Track Record of Partnership Innovation
- Baltimore Ravens Partner with TicketManager to Help Suite Owners and Partners Drive Business Results
- Banks Hunt Rogue Bankers the Way the Pentagon Hunts for Terrorists
- Battlegrounds Change, But Phone Wars Still Light Up Sports Marketing Landscape
- Bend It Like Budweiser: Deft Reactions Key to AB’s Success
- Bidding Farewell to a Uniquely Successful Naming Rights Partnership
- Big Sponsorship Energy: Dick’s NCAA Deal Checks Many Boxes
- BMO Stadium Partnership Is a Roadmap to Dealmaking
- Boston Marathon Runs to ESPN and WCVB Channel 5
- Boston Red Sox to Become First Carbon Neutral MLB Facility
- Bowl Games Want Fans to Embrace the Fun of Overt Commercialism
- Brand Partners and Boxing Tanked a Golden Opportunity
- Brands and Rights Holders Should Circle These Digital Media Developments
- Brands Should Think Twice Before Adopting New Twist on Ambush Marketing
- Bringing Client Entertainment Into the Light
- Caesars Sportsbook is Setting Several Firsts as Part of the First Full Wave of Legalized Sports Betting in the United States
- Caitlin Clark’s Arrival: The Future of the WNBA
- Can Lenovo Leverage Its F1 Quick Hit for Long-Term Gains?
- Capturing Rich Data About Company Tickets
- Carolina Panthers Sign TicketManager as Official Corporate Ticket Management Partner
- Category Exclusivity: Marketing Dinosaur or Essential Sponsorship Element?
- Caveat Emptor: Not All Research Contains Meaningful Insights
- Changes in Marketing C-Suite Roles Could Greatly Impact Sports and Entertainment Partnerships
- Charting a New Course: The Los Angeles Clippers’ Rebrand and Its Effect on Sponsorship
- Cheapest Super Bowl XLVIII ticket drops to below $2,000
- Chicago Bears and TicketManager Make Client Entertainment at NFL Games Easy & Prove The ROI
- Chicago Bears and TicketManager Team-up to Show Big Return on Investment in Company Sports Tickets
- Chicago Bears Suites Taking Care Of Business
- CHICAGO WHITE SOX TEAM UP WITH TICKETMANAGER TO OFFER BUSINESS CLIENTS BEST-IN-CLASS TECHNOLOGY FOR MANAGING TICKET PLANS
- Chris Rock: Great Comedian; Lousy Marketer
- Cincinnati Bengals Take Care Of Business in Suites
- Client Entertainment: Business or Boondoggle?
- Colorado Buffaloes Combine Forces with TicketManager for a Second Year to Show Companies ROI on Sports Tickets
- Company Sports Tickets & GDPR: What You Need To Know
- Competitive Advantage
- Congress Takes Aim at Ticket Bots
- Connecting Loyalty Programs Across a Team’s Sponsorship Portfolio
- Consumer Insights Demonstrate Good Fit Between Microsoft and NFL
- Corporate Consumer Ticket Study
- Corporate Sports Ticket Management Gains Momentum
- Corporations Paying Big Bucks to Attend Super Bowl
- Could CBS-Turner-NCAA Relationship Be Replicated for NWSL?
- Court Clears Way for Release of Police Records in ’06 World Series Ticket Case
- Court Storms Show Fan Passion That Brands Should Capitalize On
- Crazy Quilt: Jersey Sponsorships Result in Patchwork of Deals
- Creative ways to put company tickets to work
- Crypto Bust Offers Teachable Moment for Naming Rights and Jersey Patch Sales
- Data Indicates Potential Success for GEICO’s NCAA Partnership
- Defending the Value of Live Attendance
- Defining STEP’s success at Penn State might not extend beyond dollars and cents
- Denver Broncos Sale Anticipated to Fetch Record Price
- Did Fanatics Just Score the Deal of a Lifetime?
- Did Wingstop Really Win While Pistons Lost?
- Digging Deeper into Latest Sponsorship Trends Report
- Do Sports Marketers Need a Trade Association?
- Dodgers to season-ticket holders: No more paper tickets
- Downloading Lessons from Year One of Spotify’s FC Barcelona Partnership
- Driving Ticket Utilization
- Eagles Winning Off the Field with Support for Resale
- Early NIL Deals: A Boon for College Athletes, A Meh for Most Brands
- Economic Instability Leads Properties and Brands to Embrace Corporate Ticket Resale
- Employee steals over $360,000 of sports tickets
- EPL’s Chelsea and WhaleFin Sign Sleeve Deal
- Everyone Loves a Cinderella Story, Except Sponsors
- Experience the Best of Paris 2024 Summer Olympics with Sports Hospitality
- Expert Analysis On Ticket Demands Of March Madness
- Fair-Weather Fans: Where Are Brand Partners When Things Get Rough?
- Fanatics’ Next Step: Live Events
- Fans Burned by Ticket Scalping
- Fans Still Reeling from Super Bowl Ticket Nightmare
- Fantasy Startup? Which MLB Player Would You Hire?
- Fastest Growing Brands: Who Will Make the Best Partnership Prospects?
- FC Barcelona Partnership Represents Philips’ Return to Soccer Spotlight
- FC Barcelona’s Spotify Deal Proves Necessity Is the Mother of Invention
- Feast or Famine: Unpacking the Hornets’ MrBeast Patch Deal
- Fendi to dress AS Roma
- FloSports’ Success Should Have Brands Looking at the Long Tail
- Follow the Money: Brands Should Track Investors When Considering Partnerships
- Forecast: Favorable Conditions for Restaurant Chain Partnerships
- Former A&P executive sentenced to jail for $1.2 million scam involving concert, sports tickets
- Former Employee of Leading Proxy Advisory Firm Pleads Guilty in Conspiracy to Provide Confidential Shareholder Voting Information
- Former Univision Exec Conrad Joins Sportradar
- Fortune 1000 Companies & Global Technology Partners Flock To Online Ticket Management
- Fox Sports Radio: TicketManager CEO, Tony Knopp, Talks Super Bowl LIV Ticket Prices
- From Spreadsheets to Automated Solution
- From Top Shot to Vaccine Shots, All Signs Are Pointing Up
- Fun with Numbers: A’s Financials Shed Light on MLB Sponsorship Revenues
- Game Over: Sports Tickets & EPA’s Scott Pruitt
- Geopolitics Becoming an Unavoidable Part of the Sponsorship Portfolio
- Hard to Bet Against the Future of Las Vegas as a Pro Sports Hub
- Hawks, Knicks Take Divergent Paths to Patch Deals
- Here Comes Aaron Judge, But Where Are the Brands?
- Here Comes the Rebound: Ticket Demand Greater than Pre-Pandemic
- Hey Big Spenders: Don’t Ruin It for Everyone Else
- Houston Texans Announce TicketManager As Proud Partner
- Houston Texans Partner with TicketManager to Make Tickets Easy for Businesses of All Sizes
- How Baseball/Softball, Cricket, Lacrosse, and Flag Football can grow from Olympic Exposure
- How Cigna, Verizon and WESCO Are Unlocking Partnership Value
- How COVID Has Altered the Sponsorship Marketplace
- How Far Could NCAA Go with Unbundling Media and Marketing Rights?
- How Partnership Marketing Can Finally Earn the Respect It Deserves
- How Students Should Follow Up With Employers
- How Ticket Abuse Happens
- How to Support Mobile App Development in Your Organization
- How Will Inter Miami and Yankees Sleeve Deals Be Tailored?
- Illinois Lawmakers Buy Over $1 Million in Sports Tickets
- In Search for New Assets, Player Seating and Sidelines Could Be Next Big Thing
- In Sports Marketing, the Personal Is the Professional
- In-Season Tournaments Offer Partners New Opportunities and Challenges
- Indianapolis Colts Open Promising Season On The Field and In The Stands
- Indianapolis Colts Partner with TicketManager to Make Client Entertainment Easy & Prove the ROI
- Indianapolis Colts Sponsors Prep for Bigger Wins in 2015
- Indy 500 and Gainbridge Extend Sponsorship
- Infinite Athlete’s Infinitely Interesting Chelsea Partnership
- IOC executive Patrick Hickey taken to hospital after scalping accusations in Rio
- Is an Edtech Company Your Next Partner?
- Is Clock Running Out on TikTok Partnerships?
- Is It Time to Take “Sports,” “Events,” and “Sponsorship” Out of Job Titles?
- Is MLB Virtual Ballpark the Bridge Fans and Brands Need Between IRL and Metaverse?
- Is ProMedica a Red Flag for Other Healthcare System Partnerships?
- Is Second Best Really Good Enough for Sponsorship Measurement?
- Is the Smart Money Betting on Success of FTX and Caesars Naming Rights?
- Is This New Deal an Imprudent Partnership or a Free Ride?
- Isn’t It Ironic: Large Markets Can’t Always Offer Strength in Numbers
- It’s Not a Funnel! Sports Partnerships Score Everywhere Along the Marketing Chain
- It’s Not About You: Reminders to Focus on the Fan
- JetBlue Results Show Sponsorship Success Begins with Awareness
- Job Descriptions Provide Prospective Partner Insights
- Join us for TicketManager Partner Summit 2019
- Journalists Covering the Sports Business Deserve Some Praise
- Jury Still Out Regarding Diabetes Drugs’ Sponsorship Potential
- Kansas City Chiefs Provide Business Customers Big Returns on Tickets and Suites
- KC Current Stadium Naming Deal Is on the Right Track
- LAFC Announce TicketManager as Ticket Management and Corporate Ticket Re-sale Partner
- LAFC’s Loyalty Program Shows Future-Facing Approach Sponsors Value
- Las Vegas: From Sin City to Sports City
- Latest NBA Move Continues Borderless Trend in Sports Marketing
- Latest Partnership Developments Prompt Big Questions
- Latest Soccer Deals a Sign of Changing Times
- Latest Sports Business News Raises More Questions than Answers
- League Naming Rights Not on the Horizon
- Learning by Example: eBay’s Award-Winning U.K. Sponsorship
- Let the (All-Star) Games End
- Let’s Take a Beat Before Declaring a Sponsorship Measurement Tipping Point
- Lock-out gives NHL fans a chance to ‘date’ other sports
- Lockout Drives Bruins Ticket Prices Higher
- Long Term v. Short Term: What’s the Right Term for Partnership Contracts?
- Looking Back at the NFL’s Big Game #58: Viva Las Vegas
- Looking Back on 2024’s Madness
- Los Angeles Business Journal Names TicketManager One of LA’s Best Places to Work
- Los Angeles Lakers Owner Jerry Buss Leaves Legacy in Sports and Business
- Loyalty Programs: The Next Great Activation
- Major League Baseball Continues Run of Landing New Sponsorship Deals
- Major League Cricket Secures Major Funding
- Making a Case for Category Exclusivity
- March Is For Corporate Madness, Too
- March Madness Is Great for Brands, NIL Madness Is Not
- March: Buying into the Madness
- Marketers Must Prepare for Global Conflicts to Wreak More Havoc on Sports than Pandemic Did
- Measuring the Impact of Company Tickets
- Memphis Grizzlies Partner With TicketManager To Make Company Tickets Easy
- Memphis Grizzlies Provide ROI Technology to Customers
- Messi’s Impact Could Extend to Incentive-Based Partnership Payments
- Military Sports Sponsorship on Trial
- Minnesota Wild Announce TicketManager as Official Ticket Management and Corporate Re-Sale Partner
- Mizzou Makes Client Entertainment Easy by Joining Forces with TicketManager
- MLB’s Big Decision Regarding Helmet and Jersey Sponsorship
- MLS and Socios.com Score Partnership
- Momentum Continues to Build for Women’s Sports Investments
- MoneyLion, Kroger Deals Could Revive Good Activation Ideas
- Monitor the CGM Market for Your Next Potential Brand Partner
- Monumental Sports & Entertainment Announces TicketManager as Exclusive Corporate Ticket Management Partner for Washington Capitals, Wizards and Mystics
- More Than a Name: Will DeColdest Crawford and Sauce Gardner Win for Partners?
- More Ticket Access Means More Control
- Moving Target: Could There Be Backlash to Good Greek Sponsorships?
- Multi-Team Ownership Groups Offer Market Expansion Possibilities to Sponsors
- Multiple Locations, One Ticketing System
- NBA Media Rights: A Step into Streaming?
- NBA Season Tips-Off With Spotlight Ticket Management
- NBA Teams and Sponsors Partner with TicketManager to Prove the ROI on Basketball Tickets
- NBA Teams Use New Tech to Prove Basketball Tickets Mean Business
- NBA x Playback: The Future of NBA Broadcasts
- Nearly Half of Super Bowl 2014 Sponsors Are Wall Street Firms
- Nebraska’s New MMR Deal Shines a Light on the Direction of College Sports Partnerships
- Netflix Takes a Half Swing at Sponsorship
- New College Sports Sponsorship Assets Cry Out for Activation
- New Deals Reinforce the Four Rs of Sponsorship
- New Deals Show Signs of Industry Progress, Plus a Post-Super-Bowl Report That’s Legit Helpful
- New Gambling Rules Pinch Collegiate Revenue Opportunities
- New Golf Tournament With Saudi Arabian-Tied Backers To Tee Off
- New Sponsorship Industry Survey Reveals Dramatic Growth in Spending
- New Study Provides Activation Roadmap for Future Partnerships
- New Twists Added to Olympic Marketing Playbook
- New York Doctor Charged With Taking Bribes In Test-Referral Scheme With New Jersey Clinical Lab
- New York Jets Announce TicketManager As Proud Partner
- New York’s Ticket Transparency Law Likely Won’t Be the Last
- NFL Activation Summit Reminds Us of the Importance of In-Person Events
- NFL Pushing Global Marketing With New International Home Marketing Areas Project
- NFL Teams Partner with TicketManager Making Ticket and Suite Management Easy For Companies of All Sizes
- NFL Teams Taking Care of Business in the Stands
- NFTs Just Might Be the Missing Link Between Sports, Brands and Causes
- NHL DEDs Continue to Make Strong Case for Virtual Replacement Technology
- NHL lockout: Your daily hockey fix for Day 88
- NHL Open For Business: Will Fans Return After Second Lockout In Eight Years?
- NHL Teams Mobilize New Technology for Companies With Tickets
- NIL Chaos Offers Rare Opportunities for Brand Marketers
- NIL Partners Need to Think Beyond Name, Image and Likeness for 98% of College Athletes
- No Reward Without Some Risk in Product-Based Activations
- No Sponsorship Required: Another Call to End the Ambush Marketing Debate
- Not the new kid in town: The Forum in Inglewood reopens with the Eagles
- Of Sponsorship Definitions, History, Playboy and Volleyball Gods
- OLG and the NHL Reveal Multi-Year Partnership
- On-Site Sportsbooks Could Be the Key to Making Sports Teams Data Driven
- Orange and French Football Federation Extend Partnership
- Pacers Fans Not the Only Ones Focusing on Spokenote’s QR Jersey Patch
- Part One: 7 Ways Brokers Get Tickets, and Why You Don’t Have a Chance
- Part Two: 7 Ways Brokers Get Tickets – and Why You Don’t Have a Chance
- Partners Pick from Pack of Pickleball Prospects
- Passion Project: Working and Hiring in Sports and Entertainment
- Penn State Announces Sponsorship by TicketManager to Help Companies Get Huge Returns on Nittany Lions Football Tickets
- Philadelphia Eagles Announce TicketManager as Team’s Ticket Management Partner
- Pickleball and Esports Prove That Sponsors Aren’t Speculators
- Portion of Frontier League’s Rights Sold
- Potential Playoff Change Could Test the Will of NFL Sponsors
- Predicting the Future of Spotify’s Live Event Foray
- Premier League Lesson: U.S. Leagues’ Ownership Rules Protect Partnerships
- Proof Positive: Revealing Data on Sports Sponsorship’s Effectiveness
- Properties’ New Data and Technology Deals Should Yield Many Positive Results
- Proving Sponsorship Value
- Proxy Firm Workers Charged with Bribing Boston Adviser with Sports Tickets
- Put Your Client Entertainment in Your CRM
- Qatar Airways Flies Into Leadership Sponsorship Lane of PSG
- Rakuten Renews Sponsorship With Golden State Warriors
- Ramblin’ Wreck Might Describe Conference Realignment, But Not Georgia Tech’s New Deal
- Recent News Suggests It’s a Good Time to Revisit Sponsorship Agreements
- Recent Returning Partners Reinforce Importance of Geography in Sponsorship
- Red Bull F1 Racing Team Secures Large Sponsorship
- Relegate the Idea of Relegation for North American Sports Leagues
- Restricting Sponsorship Categories Can Cause a Riot
- Rethinking Force Majeure and Other Lessons Shared and Learned
- Rights Holders Need One Eye on the Future and One on the Past
- Rio World Cup: Perfect Timing, Location
- Roadmap to the Summer Games in Tokyo
- Rookie of the Year: Kaseya Center Deal Already Offers Great Industry Lessons
- Salesforce Calls TicketManager a “Must-See App”
- Sans Salesforce, LA28 & USOPC Can Find Consolation in Major Leagues’ News
- Save Countless Hours Managing Tickets
- Save Your Sports Ticket Programs
- Say Goodbye to Printing Tickets at Home
- Scaling New Heights with Partner Summits
- Second-Tier Properties May Be First-Class Partnership Opportunities
- See How Tickets Are Really Being Used
- Serena’s Departure Creates Opportunity for Women’s Tennis and Its Partners
- Sharing Best Practices: Wells Fargo’s Approach to Sponsorship & Hospitality Management
- Shohei Ohtani Is Not a Role Model (Just an Inspiration)
- Shot in the Arm or Bomb? Jägermeister’s New Interest in Soccer
- Should Selection Sunday Become a Prime Partnership Opportunity?
- Signing VC Firms as Partners Intriguing but not Highly Replicable Strategy
- Signs of the Times: NHL Welcomes Long-Awaited Virtual Replacement Technology
- Single-Product Vs. Multi-Brand Sponsorships: The Rights Holder Perspective
- Smart Growth: T-Mobile and Humana Expand Their Sponsorship Horizons
- Smart Sponsors Shouldn’t Be Worried about PGA Tour’s New Model
- Soccer Boom: Corporate Money For Soccer Soaring By Billions
- Sochi: Great For Fans, Bad For Business
- Social Media Campaign Sets Out to Prove Tickets Mean Business
- Sparkling Water Category Should See More Sponsorship Splash
- Sponsor Category of the Year? Fintech
- Sponsor Survey Says 2022 Looking Good for Sports Events and Teams
- Sponsors and Advertisers Have Their Hands Full Keeping Up With Streaming Industry
- Sponsors Might Be Viable Solution to the Women’s World Cup Broadcast Turmoil
- Sponsors Must Adopt the VIVO Principle to Achieve Partnership Goals
- Sponsors Should Do the Right Thing, But Not at Fans’ Expense
- Sponsors Should Stake Their Claim to Stories, Not to Names
- Sponsors Should View Their Teams’ Players as People with Personalities, Not Assets
- Sponsors Will Take Different Approach to Sports Labor Stoppages
- Sponsors’ Balancing Act: How High Can the Wire Go?
- Sponsorship Activations Surrounding the Big Game
- Sponsorship Activity Heats Up Among Insurance Brokerages
- Sponsorship Bans Hurt the Messenger, Not the Message
- Sponsorship Valuations’ Importance Beyond Deal-Making
- Sponsorship Value Lies in Being Invaluable
- Sponsorship’s Best Asset Is Also Its Biggest Liability
- Sports Doesn’t Have a Gen Z Problem
- Sports Fans’ Wallets Have the Attention of Payment & Crypto Sponsors
- Sports Marketers Primed for Success this Holiday Shopping Season
- Sports Marketers Still Must Fight for R-E-S-P-E-C-T
- Sports Marketing’s Micro Failures Are No Small Problem
- Sports Naming Rights Partners Choose Spotlight Ticket Management
- Sports Partnership Investments Primed for Growth in 2023
- Sports Partnerships Will Benefit from Return to In-Person Meetings
- Sports Sponsors, Teams, and New Technologies Featured At Ticket And Technology Conference
- Spotlight Ticket Management Announces TicketManager Re-brand Amidst Record 2014
- Spotlight Ticket Management Releases Study on Corporate Sports Ticket Spending
- Spotlight Ticket Management Signs Lobos
- Spotlight TMS Reaches Integration Partnership With Ticketmaster
- SpotlightTMS Identifies Three Major Challenges for Corporate Sports Ticket Programs
- SpotlightTMS Partners with ParadeRest
- SpotlightTMS Raises $6M to Become an Employer’s Online Box Office
- Spreadsheets are Dangerous
- STAPLES Center Chooses TicketManager to Give Companies an Easy Way to Manage Suites & Tickets
- STAPLES Center Chooses TicketManager to Give Companies an Easy Way to Manage Suites & Tickets
- Starbucks’ Local Partnerships Build Brand Health; Will Other Chains Take Notice?
- Status No: “Official Partner” Role No Longer Fits Many Brands
- Step Into a Sponsor’s Shoes and You May Not Like the Fit
- Stick-And-Ball Sports Should Take Better Advantage of B2B Partnerships
- SToK Cold Brew and Wrexham A.F.C.: Sponsorship or Stunt?
- Streamers as Sponsors Is a Smart Move
- StubHub and the Yankees May be Misleading Fans about New Ticket Policy
- Successful sponsorships when the team isn’t great
- Sunny Day Savings: Properties Should Reserve Dollars for Activation
- Super Bowl ticket demand down because ‘teams are not sexy’
- Super Bowl Ticket Shortage Suit Filed
- Super Bowl’s Meadowlands location draws Wall Street money
- Survey Shows U.S. Consumers Responding More Positively to Sponsorship
- Sustainability Becoming a Focus for Properties and Partners
- Swipe Right: Sports Properties Should Sharpen Their Matchmaking Skills
- T-Mobile Adding New Pitch to MLB Repertoire
- Takeaways from the TicketManager Customer Summit
- Team USA Sponsors Face an Uphill Battle
- Teams’ Response to Attendance and Ticket Sales Woes Will Impact Sponsors
- Tesla’s Chinese Rival Arrives in the U.S. through Soccer Partnership
- Texas A&M and TicketManager Make it Easy to Take Customers to Aggie Football
- Texas Rangers Announce TicketManager as Ticket Management & Corporate Ticket Re-Sale Partner
- Texas Rangers Begin Second Season with TicketManager as Official Corporate Ticket Management Partner
- That’s Bananas: Is There a Good Reason to Forgo Sponsorship Revenue?
- The 5 Deadly Sins of Prospecting Events
- The ABCs of New Partnerships Between Blockchain Tech, Sports and Entertainment
- The ABCs of Sponsorship Success: Always Be Customizing
- The Ascendance of Legal Betting Is the Best (and Worst) Thing to Happen to Sports Marketers
- The Best of Both Schools: MasterCard’s Latest Activation Blends Old and New
- The Big Game in Sin City: Record Prices for a Star-Studded Championship
- The Cautionary History of the Man United Jersey Sponsorship
- The Cloud Could Mean Sunny Skies for European Rights Holders
- The Corporate Ticket Marketplace Report
- The Downside of Sports’ Must-See Media Status
- The Evolution of the Billion Dollar Ticketing Industry
- The Eye-popping Amount U.S. Companies Shelled Out for Sports Tickets During 2012
- The Future of Company Sports Tickets
- The Good, Bad & Ugly of Sports Marketing in Just One Week
- The Growth In Luxury Suites: Good News For The Sports Fan Who Can’t Afford Them
- The Growth of Sports Sponsorship in 2023
- The Metaverse Has Discovered Naming Rights
- The Metaverse: Threat or Opportunity for Sports Organizations?
- The MLS’ Skyrocketing Growth
- The NBA In-Season Tournament is Here and Brands are Taking Notice
- The New Tax Law & Company Sports Tickets
- The NWHL Discovers A True Partner
- The Opportunity Costs of Questionable Partnerships
- The Perplexing Reality of Stadium Monikers
- The Super Bowl Fraud: Who Was Affected & How You Can Stay Safe
- The Super Bowl Is a Lost Opportunity for Sponsors
- The Utah Jazz Partner With Spotlight Ticket Management Enabling Businesses To Demand More From Tickets
- The WNBA is Expanding To The Bay With More On The Way
- These Categories Are Poised to Become More Active Partners This Year
- Think You Can’t Get Super Bowl Tickets? Think Again: Here Is What You Need To Know
- Those Guests In Your Super Bowl Suite Could Be Worth $50 Million
- Ticket Admins Cost Teams Millions of Dollars Every Year
- Ticket Management Software Need Rises At Super Bowl
- Ticket Shortage Ruins Super Sunday for Many Fans
- TicketManager & Learfield Unite to Help Businesses Get More from College Football Tickets
- TicketManager Acquires Sports Systems to Make Live Events Easy and Prove ROI for Companies of All Sizes
- TicketManager Adds Wisconsin Badgers As Latest Partner
- TicketManager and Stanford University: Using Tech to help businesses get the most from Cardinal Football
- TicketManager and the University of Miami Team up to Show Companies ROI on Sports Events
- TicketManager and Ticketmaster Partner to Streamline Client Entertainment Needs for Thousands of Companies
- TicketManager Announces its App is Now Lightning-Ready and Available on the Salesforce AppExchange
- TicketManager Announces Landmark Sponsorship Of American Airlines Center
- TicketManager CEO Tony Knopp on Ticketing in Uncertain Times
- TicketManager CTO Jen-Ban Ho on Mistakes Developers Make During Interviews
- TicketManager Empowers Kansas City Chiefs Sponsors to Measure ROI & Check-In Guests For NFL Games
- TicketManager Expands Presence to Europe With London Office
- TicketManager Helps Corporate Sponsors Play Fair Amid FIFA Scandals
- TicketManager Inks Partnership with University of Colorado Enabling Companies to Get ROI on Buffaloes Tickets
- TicketManager Is a Top 100 Place to Work for Seventh Consecutive Year
- TicketManager Joins Forces with KFC Yum! Center Enabling Companies to See ROI on Sports Events
- TicketManager Makes Inc. 5000 Fastest-Growing Companies List 2nd Year in a Row
- TicketManager Named Best Place to Work in SoCal for the Second Straight Year!
- TicketManager named Concur App of the Week
- Private: TicketManager Named Official Corporate Ticket Management Partner of the Atlanta Braves
- TicketManager Named One of Inc. Magazine’s Best Workplaces 2017
- TicketManager Named One of LA’s Best Places to Work
- TicketManager Named One of LA’s Best Places to Work for 3rd Year in a Row
- TicketManager Named One of LA’s Best Places to Work for 3rd Year in a Row
- TicketManager Named One of LA’s Fastest-Growing Private Companies
- TicketManager Named One of the Fastest Growing Private Companies in Los Angeles
- TicketManager Named One of the Fastest-Growing Companies in North America on Deloitte’s 2017 Technology Fast 500™ for Second Year in a Row
- TicketManager Named Techweek100 Ambassador
- TicketManager Named to Deloitte’s 2018 Technology Fast 500
- TicketManager Named to Inc. 5000 Fastest Growing Companies List for Second Straight Year
- TicketManager Named to Inc. 5000 Fastest Growing Companies List for Third Year in a Row
- TicketManager Named to Inc. 5000 Fastest Growing Companies List for Third Year in a Row
- TicketManager Named to List of Best Places to Work SoCal 2022
- TicketManager Named to the Inc. 5000 for the 4th Year in a Row
- TicketManager Named to the Prestigious Inc. 5000 List of America’s Fastest-Growing Private Companies for the 4th Year in a Row
- TicketManager Named to the Prestigious Inc. 5000 List of America’s Fastest-Growing Private Companies for the 5th Year in a Row
- TicketManager Partners With Prudential Center to Help Venue Manage Tickets and Suites
- TicketManager Partners With Prudential Center to Help Venue Manage Tickets and Suites
- TicketManager Partners with Stanford Athletics
- TicketManager partners with the Jacksonville Jaguars to Help Manage Tickets and Suites For The Team and its Customers
- TicketManager Partners with Verizon Center To Drive ROI On Sports Tickets
- TicketManager Partnership with North Carolina State Empowers Companies to See ROI on Sports Events
- TicketManager Ranked #1 Software Company to Work for in LA
- TicketManager Receives Star Performer Award
- TicketManager Secures $20MM Series B to Simplify the Business of Client Entertainment
- TicketManager Selected as App of the Week by Concur Technologies
- TicketManager Shows Rupp Arena Sponsors the High Returns They Get on Sports Events
- TicketManager Sponsors Dreamforce and Makes Customer Entertainment Easy for Salesforce Customers
- TicketManager Statement on Concierge Live Sale
- TicketManager Wins a Coveted Spot on Deloitte Technology Fast 500
- Time for Apple Watch to Show Apple Music How to Activate a Sponsorship
- Time for Sports Properties to Focus on Their Brands
- Time to Change the Definition of Sponsorship
- Time to End Sweepstakes as a Primary Activation Program?
- Time to Get Over Sports Marketing’s Inferiority Complex
- Time To Make A Deal
- Time to Take Fans and Consumers Back to School
- Title Sponsorship Bidding Is Further Proof of Indian Premier League’s Overwhelming Strength
- Tokyo Games Present Opportunity to Reimagine Olympic Signage Rules
- Top Companies Enjoy a Night of Exclusive Networking at TicketManager’s New York Sponsorship Roundtable
- Toyota and IOC Can Survive TOP Sponsorship Split
- Trading Places: Partners Keep Things Fresh by Switching Up Assets
- Tread Carefully: Peloton Partnership Opportunities Look Good for Now
- Truth and Consequences of AI-Powered Sponsorship Lead Generation
- Trying Times for Traditional Retailers Could Make Them Valuable Partners
- Tuesday News Day: Responding to Tectonic Shifts in the World of Sports
- Turning the Table: Sports Properties as Sponsors
- Two TicketManager Partner Teams Make the NBA Finals, Again
- U.S. Leagues See Lands of Opportunity Overseas
- UCI Cycling World Championships Throw Around Promotional Weight
- UFC and Thorne Health Tech Reveal Multi-Year Partnership
- UFL Partnership Could Signal Return to Spending from Army, Other Military Branches
- Unconventional Activations and the Power of Virality
- Under Armour and Jordan Spieth Renew
- Undue Pressure on Athletes: Are Sports Marketers Culpable?
- United Airlines Rides Team Status to Early Super Bowl Victory
- University of Miami Athletics Partners with TicketManager
- Unpacking U.S. Ski Team’s New Title Sponsorship
- Unsettled Economy Creates Opportunity to Build Relationships
- Unsolicited Advice for Super Bowl Advertisers
- USWNTPA’s Kiva Partnership Shows Power of Sports to Make a Difference
- Utah Jazz and CoinZoom Announce Partnership
- Utah Jazz Give Technology Assist to Suite Holders
- Valuation Remains the Achilles Heel of Sports Partnerships
- Verizon Center Drives Business with TicketManager
- Volkswagen Forced To Reconsider Sports Involvements After Scandal, Expert Says
- Voyager Digital Files for Bankruptcy
- What Happens to Conference Partnerships in the Wake of UCLA, USC Move?
- What One Job Posting Reminds Us About Successful Partnerships
- What the Experts Say About Company Tickets
- What the Good News for Sports Properties Means for Current, Future Partners
- What The Masters and LIV Golf Remind Us about Sponsorship
- What We Do at TicketManager
- What You’re Missing about Pricing and Selling Sponsorship
- What Zurich Wants You to Know About Centralizing Ticket and Hospitality Management
- What’s In a Brand? Answering the Question for Rights Holders
- What’s the Best Partnership Sales and Servicing Structure?
- When Companies Stop Taking Clients to Events
- When Sponsorship May Be Better Than Partnership
- When the CEO is a Fan
- When the Wild hit the ice, will the fans fill the stands?
- Which Brands and Categories Are “Recession-Proof” Partnership Prospects?
- While Short on Details, MLB’s Player Marketing Move Could Be Revolutionary
- White Sox Announce Partnership with TicketManager for 2023 Season
- Who Are You Talking To? The Four Types of Brand Partners
- Who’s Getting Paid in Sports Partnerships’ Future?
- Why Can’t I Get Tickets for the Rio Olympics?
- Why Companies Don’t Use All Their Tickets
- Why Fans Should Care About Battle In California Assembly Between Angels, StubHub
- Why Is Sports’ Tech Revolution Leaving Endorsements Behind?
- Why Lots Of NCAA Basketball Tournament Upsets Can Mean Cheaper Tickets For Average Fans
- Why Management Consulting Firms Should Get into the Property Representation Business
- Why The Gap Between What Sponsors Want and What Properties Deliver Isn’t Closing
- Why the U.S. Olympic Committee Chooses TicketManager
- Why TikTok Is the Best Sports Marketer Among Social Platforms
- Will an Apple Every Day Be Good for MLS Partners?
- Will Kudo’s Bets on UFC, Other Sports Deals Pay Off for Upstart Popcorn Brand?
- Will LaCroix’s Patch Deal Add Fizz to Sparkling Water Category?
- Will Liquid Death Breathe Life into Partnerships?
- Will Pay-For-Performance Partnerships Become Standard Practice?
- Will Social Media Advertisers Win the World Cup?
- Will The NFL’s Data Collective Be a Tipping Point?
- Will There Be a Winner in AS Roma Kit Sponsorship Mess?
- Will Toyota Achieve Long-Term Success with New NFL Partnership?
- Will U.S. Presidential Campaigns Seek to Sponsor in 2024?
- Will Your Next Brand Partner Buy Now, Pay Later?
- Winter is Coming… for Company Sports Tickets
- Wisconsin Badgers and TicketManager Team Up to get Companies the Most from their College Football Tickets
- With Divisiveness Rampant in Sports, Brands Have an Opportunity
- WNBA Becomes Hotbed of Financial Services Competition
- WNBA Predicament Makes Case for Targeted Sponsor Funding
- WNBA Should Agree That Las Vegas Players’ Deal Is Good for All
- Women’s Sports Revenue Set to Hit $1 Billion in 2024
- Words Matter: Electronic Arts Has Not Revolutionized Sponsorship
- WTA and NASCAR News Suggests Positive Change Ahead for Sponsors and Properties
- Yankees, StubHub strike deal, Set Resale Ad Price Floor
- Yes, You Can Still Get Tickets For the Rio Olympics!
- YETI Proves Good Partnership Prospects Are Not Always the Shiny New Things
- You Are About to Make the Same Mistake the European Super League Did
- You Want a Piece of This? The Ramifications of Sponsors, SPACs and Private Equity Investing in Sports
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- HOW IT WORKS
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- How Live Events Will Be Critical to the Growth of Sony Rewards
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- How New York City Football Club Turned Disruption into Opportunity
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- How Sony Activates Around Live Events
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- How the Cowboys Are Future-Proofing Ticket Sales Operations, Inventory and Customer Experience
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- How to Prove the Value of Your Company Tickets During an Economic Recession
- How UKG Is Building Its Brand and Business Through Diverse Athlete Partnerships
- How Verizon Fulfills Physical Assets for Virtual Events
- How Verizon Proves the ROI on Corporate Sports Tickets
- How Wells Fargo Allocates Sponsorship Assets for Employee Recognition
- How Wells Fargo Deals With COVID Restrictions in Local Markets
- How Wells Fargo Educates Their Ticket Users and Requestors
- How Wells Fargo Measures The ROI on Hospitality Assets
- How Wells Fargo Stays Compliant: Sponsorship Management Policies
- How Wells Fargo Streamlines Their Sponsorship Data
- How Wesco Knows Who’s Using Their Tickets
- How Zurich Achieves Zero Waste. Zero Cost.
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- How Zurich Eliminates the Ticket Mafia
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- I Found 25k in 5 minutes
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- Inside the Sports Event of the Year: NASCAR’s Chicago Street Race
- Inside the Strategy and Execution of 3M’s Global Partnership Program
- Interview Library
- Is the NFL really moving to mobile-only entry?
- Is this guest worth $9,000?
- Joining the Party: How Diageo Becomes Part of Culture and Experiences Through Partnerships
- Kendal Implementation Video
- Konica Minolta
- LAFC Terms of Service
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- Leading with Innovation: The NBA’s Re-Examination of Events and Experiences
- Listen Up: Audacy Makes the Case for Audio as a Brand Partnership Platform
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- Manage All Your Tickets in One Place
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- Maximizing Corporate Sports Tickets: A Discussion Between City National Bank and LAFC
- Meet the Future of Company Event Tickets
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- New Paths: The Milwaukee Bucks Exemplify the Changing Nature of Sports Organizations
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- No Coasting: How the Tampa Bay Buccaneers Stay on Top of Ticket Sales Opportunities and Challenges
- Not Table Stakes: The True Value of Partnership Rights and Benefits
- On the Horizon: A Regional Bank’s Approach to Partnerships
- Open for Business: Latest Developments in Athlete and Influencer Marketing
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- Our stock price is off 70% this year – we don’t need our CEO to be seen courtside at the NBA Finals
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- Planning for the Unknown: One Leading Sports Organization’s Approach
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- Sports Partnerships from All Sides: Nationwide’s Comprehensive Sports Marketing Strategy
- Starting from Scratch: Challenges and Opportunities of Marketing a New Sports Property
- Staying Well: How AdventHealth’s Sponsorships Have Evolved with a Changing Healthcare Marketplace
- Stop Wasting Company Tickets
- Student-Athletes in Cars Getting Washed: Zips’ Innovative Collegiate Sports Approach
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- The Challenges and Rewards of Working in Sports
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- The Future of Company Tickets: Are You Ready?
- The Future of the Live Fan Experience
- The Game-Day Experience: What Will Change and What Will Stay (Almost) The Same
- The Impact of “Forced Evolutions” on the Cleveland Cavaliers’ Corporate Culture
- The Importance of Data and How to Use it Effectively
- The Importance of Research When Forming New Partnerships
- The NFL is moving to mobile-only entry
- The Only Constant Is Change: Balancing Multiple Interests to Make LAFC Work
- The Restart of Sporting Events
- The Right Blend: Great Partners and Relevant Activations Are Critical to Sponsorship Success
- The Road Ahead for the College Football Playoff
- The Role of Partnerships in the IBM Transformation Story
- The Role of Wells Fargo’s Sponsorship Governance & Operations Team
- The Shift to Digital: What It Means for Fan and Customer Engagement
- The Story Behind MoneyGram’s Grand Entrance into Sponsorship
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- Universal Event Attendee 2023 – 1 Sheet Download
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- Will Your Company Sports Tickets Survive the Next Recession?
- Year-End Highlights from the All Access Interview Series Podcast
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- Zurich North America Has a Story to Tell
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